Moreland Street & Central Street

This neighbourhood is a visual feast, featuring a number of Georgian and Victorian buildings with various modifications and contemporary additions, as well as a large amount of particularly tasteful post-war residential housing. The northern part of this neighbourhood is excellent for young families who seek the inner-city buzz, as it is comparatively quiet compared to the rest of central London, featuring multiple nurseries as well as a primary school. There are also a range of different health clubs and wellbeing centres in this area for parents seeking some much-needed R&R. The southern part of this neighbourhood houses the central offices of a number of video and software companies, and the centre is populated by a selection of restaurants, bars, and even two cookery schools. The Arnold House shopping Centre in the middle of this area draws in shoppers from the surrounding areas whilst also providing a significant amount of jobs to residents. Excellent transport links make this a fantastic location for families working inside the city who want an easy commute, however property prices in this area are fairly high.

The history of this neighbourhood is intimately tied to the history of St. Clement’s Church at King Square Gardens. This area was, for most of its history, open grazing land, being much too boggy for markets or building upon. This all changed in the 16th century when the ground was drained and it became a site of a plague hospital, and later a refugee camp to house the displaced citizens from the Great Fire of London in 1666. With the dawn of the industrial revolution, the city of London began to expand rapidly, and a number of new developments began to go up on the fringes of the city - one of which was King Square Gardens. Here St. Clement’s Church was erected to serve as a place of worship for the newly-growing population in the area in 1824. The church survived the two World Wars with little damage, and was refitted in 1952. Today the church continues to play a role within the local community, as well as functioning as a symbol of London’s history.

This neighbourhood was the final resting place for an early a-list actor, Eric Maxon. A member of the Royal Shakespeare Company, Maxon featured in many of the playwright’s classics such as The Taming of the Shrew, Hamlet, and Macbeth in the 1910-1911 season. He then went on to appear in the silent films Richard III (1911) and After Dark (1915). He also featured in a number of films aimed at bringing Shakespeare to the cinema screen named ‘Silent Shakespeare’, which are now documented in the National Film and Television Archive Collection.

The Contemporary Art Society in this neighbourhood was established in 1910. The organisation purchases works by new artists and donates them to museums and public galleries in order to expose a wide audience to the beauty of contemporary art.

In the book series, Harry Potter, the Order of the Phoenix is headquartered at no. 12 Grimmauld Place, a fictitious street within this neighbourhood area.

One negative associated with this neighbourhood area is that it has one of the most dramatic gender pay gaps in London, according to data from the Office for National Statistics. Female residents also reported to have among the highest levels of anxiety in the city, yet local perspectives contest this data.

The local council hopes to develop this area as a key employment sector. The Finsbury area already contains an estimated 85,000 employees, and this is set to increase by up to 25% over the next decade. The council is therefore releasing a number of policies to aid small and medium-sized enterprises in the area, as well as giving these businesses priority in the purchase or rental of business floorspace. It is hoped that this, combined with an increased supply in social housing and the building of new homes on council-owned land in the area will greatly improve the local economy, reduce unemployment, and improve social cohesion. The Technique development between 132-140 Goswell Road is a prime example of this plan, creating over 70,000 square feet of new office and retail space.