Policy information sourced from the Brent Sudbury Town Neighbourhood Plan.

SFS1: Shop Fronts and Signage

Well-designed improvements to existing shopfronts will be welcomed. Proposals for new shop fronts should be designed to be well proportioned and enhance the character of Sudbury Town.

Proposals for new or altered shop fronts should be prepared in accordance with the guidance and principles set out in Brent Council Shopfront Guidance, or any other appropriate good practice guidance.

The use of shop signage on pavements should be limited to reduce clutter within Sudbury Town. There is a presumption against general advertising on premises along the High Street unless it is directly associated with the business that takes place on the premise. Any new signage on pavements that is associated with the business of individual premises should have due consideration for the character and design of the street furniture in the wider area and should seek to enhance the public realm.

For more information please see the Sudbury Town Neighbourhood Plan.