Harlow - PL13: Advertisements

PL13: Advertisements.

The acceptability of proposals for advertisements will be assessed on the following criteria:

(a) the effect the advertisement may have on the general amenity of the area, including the historic environment, and the presence of any features of landscape or cultural significance;
(b) the position of the advertisement in comparison to the scale and size of the host building;
(c) the cumulative effect of the development when read with other advertisements on the building or in the surrounding area. The clutter or over-concentration of advertisements must be avoided;
(d) the size, illumination, scale, dominance and siting of the advertisement and how it relates to the scale and character of the surrounding area
(e) the design and materials of the advertisement, or the structure containing the advertisement, and its impact upon the appearance of the building on which it is to be affixed and the character of the surrounding area;
(f) the size, scale, type and levels of illumination of the advertisement and its impact upon the amenity of people living nearby and the potential for light pollution;
(g) the impact upon the safety of the public, including highway users.

For more information, please visit Harlow’s Local Plan here.